A Closer Look at the Virgil Abloh x Nike Zoom Fly Mercurial Flyknit

After receiving a plethora of teasers, we now have a closer look a the Virgil Abloh x Nike Zoom Fly Mercurial Flyknit. Part of Virgil’s upcoming Nike x Off-White™ “Football, Mon Amour” collection, the hybrid sneaker mixes key elements from Nike’s Zoom Fly SP running model and its Mercurial soccer line. The collaborative range is an expression of Virgil’s high school soccer memories and his […]

Nike & Jordan Brand Had All 10 of Q1’s Best-Selling Sneakers

Nike and Jordan Brand have come out on top of this year’s first quarter sneaker sales. Despite adidas outperforming the Swoosh in the first quarter overall, Nike and Jordan Brand manage to take all top ten spots of the rankings. According to Matt Powell, this only counts for a small portion of the actual total. The top ten […]

Nike Breaks Down Serena Williams’ Catsuit

Tennis’ superwoman Serena Williams took to the clay in Paris this week in a striking Nike catsuit for the French Open. Hitting the court in her first grand slam match following the birth of her daughter, Williams wore a sleek black catsuit with her sparkling signature sneakers to honor her dedication to the game and her influence off the court. The […]

Nike’s Nigerian World Cup Jersey Breaks Pre-Order Records

With the 2018 FIFA World Cup kicking off in Russia next month, fans everywhere are stocking up on their favorite football club’s jerseys to celebrate the grand tournament. Though teams like Manchester United, Barcelona and Bayern Munich are obvious contenders for having the most fans globally, Nigeria seems to leading the game when it comes […]

Nike Victorious in Domain Dispute as Brands Crack Down Online

Amid the roll-out of hundreds of new generic Top-Level Domains (“gTLDs”), such as .ceo, .cloud and .law, trademark owners have increasingly looked to clamp down on the ownership of infringing domains by third parties. As of last week, Nike gained possession of 20 new domains, including nikeairmax97.com, shopsnikeukoutlet.com and nike-trademark.com, thanks to a World Intellectual Property […]

The Nike M2K Tekno in “Summit/Team Orange” Is Available Now

Originally making its debut during John Elliott’s Fall/Winter 2018 show — earning it the unofficial name “John Elliott” — the latest colorway of Nike‘s chunky M2K Teknosilhouette has dropped online. The hybrid sneaker is made up of elements from the Nike Air Monarch I and IV silhouettes, and comes with a predominantly “Summit” white upper. The white leather upper is offset […]

Nike’s Kobe A.D. Mid Gets Reworked in Black, Gold & Gum

Kobe Bryant’s signature Nike Kobe A.D. Mid is set to drop in a new colorway rework, ideal for the current season at hand. Recently gracing our pages in a pair of exclusive PE versions, the new offering highlights a clean black base with varying tonal trim used to up its own artistic factor. The embroidered side Swooshes done […]

Here’s Why Kevin Durant Turned Down Signing With Under Armour

With the KD 11 set to drop soon, Kevin Durant’s relationship with Nike seems as strong as ever, however the Golden State Warriors player recently revealed why he chose to re-sign back in 2014. At the time, Under Armour reportedly offered Durant up to $285 million USD to jump ship, although KD revealed to ESPN that the “process was just too much mentally, because I love […]

P.J. Tucker Shares Virgil Abloh x Nike Hyperdunk Customized by The Shoe Surgeon

Houston Rockets’ P.J. Tucker is back with some more heat for the hardwood. Known to rock some rare kicks in games, he’s ready to help his squad take a 2-1 series advantage over the Golden State Warriors with a special pair customized by The Shoe Surgeon. The two use the Virgil Abloh x Nike REACT Hyperdunk 2017 as the canvas and […]

The Air Jordan Son of Mars Low Gets Revamped in “Wolf Grey”

Jordan Brand continues to surprise us with new colorways of the Son of Mars Low silhouette. After seeing the sneaker recently in both red and navy hues, the collaborative Spike Lee design gets upgraded in a neutral gray rendition. Panels of suede leather sit alongside perforated materials to give more breathability to the shoe, while the sole sees a visible Air Sole unit […]